Tuesday, May 17, 2022

Business Spotlight

HeraldPR and Emerald Digital Create Media Messaging With Proven Results

When the owners of Seasons in Clifton wanted to get the word out that all their employees were vaccinated, they turned to their trusted public relations advisers, Warren H. Cohn of Englewood, and Juda Engelmayer of Teaneck, partners in HeraldPR/Emerald Digital. More than ever, successful public


Passion for Shoes and a Thing for Bling

It started many years ago—I was at a wedding where the bride was wearing the most beautiful shoes beneath her flowing princess-style wedding gown. They weren’t 4-inch heeled pumps or sandals. They were sneakers covered with lace and rhinestones that perfectly accented her elegant gown. Now


The Linchpin

The linchpin in a nonprofit plays an incredibly pivotal role in the growth and development of the organization. He or she is, or should be, a professional well-versed in the inner workings of the nonprofit. The linchpin also cements relationships with the public and philanthropic associations, as well as the nonprofit community.


Sustaining for Maximal Productivity

This is the fourth of my five-step productivity process for leaders, which I have since turned into a Productivity Blueprint (see my bio for how to access.)

The next step (step four) towards increased productivity is to aim to ensure that our new productivity process is sustainable and doesn’t quickly


How (Not) to Lose $8 Billion in 10 Days

In recent columns I have expressed my deep skepticism regarding the merits of trading “meme” or “Reddit” stocks by retail investors. While the siren song of making a small fortune overnight is tempting, I have cautioned that this type of strategy cannot be deemed “investing” and could risk one’s financial future. Moreover, I


Touro Builds Marketing Program With Dr. John Tantillo

Branding and marketing expert joins faculty of Lander College for Men.

(Courtesy of Touro College) Touro’s Lander College for Men has appointed branding and marketing expert Dr. John Tantillo as a full-time assistant professor of marketing and management.


Celebrate Your Simcha With a Custom Album by Shira

For most people, a hobby is what you do in your spare time. Shira Berkowitz took it a step further, turning a favorite pastime into a business venture with her recent debut of Custom Album Design by Shira.

Berkowitz designs one-of-a-kind albums for


This Husband and Wife Team Can Throw a Party

Rachel Carus enters a North Jersey party venue, a bag of games and party favors in hand. Rachel’s husband, Ari, follows her onto the dance floor lugging speakers and lighting equipment. Rachel begins conversing with the dancers and party hostess, discussing last-minute details


Teaneck’s Kelin Advances To Counsel at Genova Burns

(Courtesy of Genova Burns) Genova Burns LLC of Newark, New Jersey, is pleased to announce that Avi D. Kelin, along with three colleagues, was elevated to the position of “Counsel” effective April 1. The group is well deserving of this recognition as each has contributed greatly to the firm’s capabilities and strategic


Organize Your Home With Silversquare Custom Closets


Once considered a luxury, custom closets have become an essential part of home design. Many people are willing to forego prime real estate in their bedrooms and other areas of the home in exchange for closets that maximize space and functionality.

Silversquare Custom Closets


Teaneck’s Shlomo Levy Joins Deals On Wheels

Shlomo Levy has always been driven by a passion for cars. What began as a hobby transitioned to a career in the automobile industry, and though he has taken certain detours over the last 20 years, he always comes back to what he does best, sell cars. Levy, who lives in Teaneck, recently joined the team at Deals on Wheels,


‘Israel With Arky’ Offers Unique Tours Of Israel

For Arky Staiman, his chosen career as a tour guide in Eretz Yisrael affords him opportunities to connect to the land and help connect the next generations to the land of their heritage.

Arky, named in memory of his great-grandfather Aaron, made aliyah from Baltimore in 2010, as did three

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