Saturday, May 30, 2020

Just in time for the holidays, Butterflake fresh-baked authentic round holiday challah, old-world babkas and meltaways to be featured in the ShopRite bake shop in New Milford.

(Courtesy of Inserra) Authentic desserts, breads, cakes, including challahs and babkas from Inserra Supermarkets Inc., and “possibly the best kosher bakery” in America, the Butterflake Bakery of Teaneck, are now available at the ShopRite of New Milford. Butterflake’s specially made breads, cakes and desserts will be delivered daily fresh to ShopRite of New Milford, home to the ShopRite Bake Shop, which features professionally trained bakers and cake decorators who make the tastiest buttercream cakes and cookies for any occasion.

“We are delighted to partner with another family-owned and -operated local company that shares our rich tradition of providing our customers with world class fresh-baked products made with the finest ingredients,” said Lawrence Inserra, Jr., chairman and chief executive officer of Inserra Supermarkets. “Butterflake will make for the perfect complement to our fresh breads, muffins, doughnuts, pies, cakes, cookies and treats made daily by our ever-talented bakers and professional cake decorators.”

“We are proud to say that our family bakery is possibly the best kosher bakery in the country. We are excited to provide delicious kosher delights to the ShopRite of New Milford customers,” noted Richard Heisler, owner of Butterflake Bakery. “This partnership will provide customers with world class kosher bakery delights specially baked in our Teaneck kosher kitchen to the highest standards as well as being produced in a nut-free and sesame-free environment with the convenience of completing their shopping at their local grocery store. And the timing is perfect for the holidays.”