Just before Shavuot, Chabad of Hackensack sent an ice cream truck to kids in Ashkelon, one of the hardest-hit cities in Israel under constant rocket attack.

“People often think of the conflict in terms of the armed battle and the damage caused, but forget about the humanity and what it means for an average family in Israel,” said Rabbi Mendy Kaminker of Chabad of Hackensack.

“For us, this is our way of being there for those who are often forgotten—children. You can imagine how challenging it is for the kids to celebrate Shavuot under constant rocket attacks.

“As a child growing up in Israel, I experienced first-hand the trauma of waking up in the middle of the night, running for safety because of missile attacks. Reading about the rocket attacks in Israel, and seeing pictures of terrified kids running to a bomb shelter in the middle of the night, made me want to do something.”

He shared his idea on Facebook, and started an online fundraising campaign. In less than 24 hours, the campaign reached its goal.

“Many people donated, from Hackensack and beyond. Donations have been coming from as far as Melbourne, Australia. People really want to help,” said Rabbi Kaminker.

The truck traveled to Ashkelon, just hours before the Shavuot, when traditionally many eat dairy food, including ice cream.

“To me, it’s much more than ice cream. It’s about sending the kids a message: We love you and we care for you,” said Kaminker.