Elegance by Augenbraun, a new boutique with dazzling gowns, has just opened at The ADdress in American Dream Mall, East Rutherford, New Jersey. If you’ve shopped at Augenbraun in Lakewood or Monsey, you know their gowns are beautifully made. Elegance by Augenbraun is a collection designed exclusively for The ADdress. You’ll recognize Augenbraun’s signature details but the fabrics and patterns will be very different.

If you need a gown for the wedding of your child or close relative, you’ll love the selection and personalized service at Elegance by Augenbraun. Shopping for a gown here is a beautiful experience. There will always be someone available to help you find the right style. Sizes range from 4 to 24. Within the collection, there are two different looks. The stunning beaded styles are a favorite with mothers and grandmothers. Older teens and young women are choosing the trendier lace and floral gowns. The gowns are ready to wear and tznius; no need to add sleeves or raise necklines.

If you have an August or September wedding coming up, you’re in luck. Elegance by Augenbraun still has a selection of summer styles. Get a head start on a fall wedding; the collection is coming in now.

Whether you need your dress in a certain color, or can select whatever color you want, Elegance by Augenbraun has a wide range to choose from. Blues and pinks in a variety of shades, from light to dark, are most popular. For the fall, you’ll see colors deepening to green, navy and purple.

Save yourself the wear and tear of trudging through department stores, only to find dresses that must be remade. No more disappointment at having a dress custom made and anxiously awaiting its delivery, only to be unhappy with the result. Visit Elegance by Augenbraun in The ADdress at American Dream Mall in Rutherford, New Jersey for a beautiful gown and a pleasant shopping experience.