“The sound of the shofar has the power to wake us up,” exclaimed Rabbi Uzi Beer, principal of the JEC Lower School to students immediately before blowing shofar for the division. “Today is also the Chofetz Chaim’s yahrtzeit,” he said, “and the words we say also have power.” Students listened intently as Rabbi Beer shared a lesson on shmirat halashon, followed by shofar blowing. They were clearly mesmerized and had a newfound appreciation and understanding about the power of sound and voice and the substantive narrative that he conveyed, elevating their daily shofar experience to a higher level.