May 29, 2024
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Mind Your Business: 77 WABC’s Radio Program Has Business and Marketing Strategies for Success

Say goodbye to the Monday morning blues. Jumpstart your new work week by listening in on New York’s newest business radio program, Mind Your Business, airing Sunday nights from 11  to midnight on 77 WABC Radio.

Every week, Yitzchok Saftlas, the show’s host, blends his characteristic zest and enthusiasm, alongside his 25 years of proven experience in marketing, branding and advertising, bringing listeners valuable tips and sage advice that will help you and your business grow.

Recognized as an expert in achieving results for businesses, nonprofits and elected officials, Saftlas is president and founder of the Bottom Line Marketing Group in Brooklyn, NY. He has worked with hundreds of clients, including the likes of Allied Importers, Dirshu, Michael Bloomberg and Select Brand.

Mind Your Business premiered on 77 WABC Radio on July 12, featuring Josh Mohrer, New York general manager for Uber. Mohrer shared the remarkable story and marketing strategies behind Uber’s rapid climb in five short years from a start-up to a global transportation company with a private market valuation of $50 billion, according to Forbes.

The following show featured savvy advice from leading political and corporate communications consultants, when guests William O’Reilly and Jessica Proud of The November Team joined Saftlas on the air.

O’Reilly has worked on and advised dozens of political and public affairs campaigns in his 30-year career. His biweekly columns in Newsday have become a must-read for people looking for common-sense political commentary. Proud is a veteran public affairs and crisis communications professional. She has trained top corporate, government, and political officials in traditional and new media strategies.

This past Sunday, the Mind Your Business program featured award-winning author and internationally recognized leader in the field of human behavior and interpersonal relationships, Dr. David J. Lieberman.

In his daily work, Saftlas leads a team of marketing and creative experts to help his clients utilize a range of media to build their brands and grow their businesses. Each and every Sunday night, Saftlas will communicate his personal insights, as well as treat his listeners to a series of high-caliber and knowledgeable guests who will inspire you with new ideas and give guidance to get your week off to a fast start.

Be sure to tune in every Sunday night, from 11-midnight to Mind Your Business with Yitzchok Saftlas on 77 WABC Radio in the NY Metro area, or via live stream at www.WABCBizRadio.com, for an intriguing weekly radio show, chock-full of business insights and marketing strategies that will get you ahead of the game. Podcasts of past shows are available on www.WABCBizRadio.com.

It’s worth waiting up for and is sure to provide great ideas to turbocharge your career.

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