The Winning Edge 2014, an all-day conference organized by Bottom Line Marketing Group will take place on Wednesday, December 10. For six years, Bottom Line Marketing Group has coordinated many successful conferences geared towards non-profit-organization leaders. In response to positive feedback from past attendees and high demand from others, this year’s conference will focus on the corporate community.
The Winning Edge 2014 conference will be a place where professionals–from small-business owners to CEOs of large enterprises–will share business strategies, insights, and tips with other professionals. Pesach Tropper, The Winning Edge coordinator, explains: “When embarking on the creation of this conference, one of the key elements we wanted to incorporate was the presentation of successful and established business leaders from within our community; professionals who are closer to home and therefore more accessible to our attendees.”
Marc Bodner, CEO of L&R Distributors, with more than 1,000 employees nationwide, will discuss effective corporate planning and goal setting for companies. Adam Lieberman, President of The Lieberman Group, will discuss how to construct and maintain a motivated, successful sales team. Jacob Engel, CEO of Yeda, will offer a comprehensive overview on how to hire wisely, and offer advice on identifying technical and personal skills of hire-worthy individuals.
When it comes to closing a deal, Jack Friedler, President of CityView Commercial, has practical advice on making profitable, sustainable decisions. With over four decades of successful practice, managing partner of Saul N. Friedman & Company, Saul N. Friedman, will offer his wisdom in strategic business and financial planning.
Yitzchok Saftlas, founder and President of Bottom Line Marketing Group will share effective, personally developed strategies for developing a successful marketing campaign. Knowing what it takes to keep a business growing, Richard Bieler, President of R. Bieler Consulting Services, will talk about using philanthropy as a means of corporate development.
Ira Zlotowitz, President of Eastern Union Funding, one of Crain’s “Forty-Under-40,” will offer techniques to maximize employee productivity. In recognition of the shailos that arise in the corporate world, Rabbi Dovid Goldwasser, noted Rav, orator, and author, explores the multi-faceted halachic and hashkafic considerations of business. The event moderator will be Nachum Segal, noted radio personality.
The second portion of the conference involves individual breakout sessions, in which attendees can choose a track and join in on an interactive discussion with each of the presenters. During these workshops, presenters will confront burning business questions relating to their topics and participants will be encouraged to give voice to their concerns and opinions.
There will also be an exclusive women’s track with Miriam L. Wallach on properly presenting yourself as the woman in the room, Suzy Schwartz on effective communication skills, and Fanny Zigdon on profitably navigating social media, as they lead interactive workshops catered for women in the workforce.
The conference is to be held at the DoubleTree by Hilton in Fort Lee, NJ. This venue is centrally located to the tri-state area and major airports. Bottom Line Marketing Group has partnered with Uber for those seeking transportation.
All meals are designed to encourage networking, and will be prepared by Mi Chicas Catering, under the hashgochos of Rabbis Wosner and Teichman of Monsey, NY. All participants will receive Bottom Line Marketing Group’s post-event signature whitepaper, an organized compilation of key points and ideas from each presentation.
For Conference registration, visit www.winningedge2014.com or call 718-412-3508.
