In 1989, Chiquita Brands International hired the W.B. Doner & Co. advertising agency to create a promotional campaign for bananas, their primary product. The result
The biggest challenge to keeping a resolution is: the change is up to us. We have to stop smoking, start exercising, and change our habits.
Inherent in any new legislation is the potential for unintended or unforeseen consequences. The Patient Protection and Affordable Care Act (ACA), designed to expand healthcare
For many Americans, retirement is a stressful topic. Surveys repeatedly show a large percentage of US households are nowhere close to accumulating enough assets to
In his long-running radio program, “A Prairie Home Companion,” host Garrison Keillor reports events from the fictional community of Lake Wobegon, Minnesota, a place where
Stamped in big bold letters on the envelope, the phrase “ZERO INTEREST” or “PAY 0%” catches your attention. You have just received a “teaser” from
As discussed earlier, the mathematical assessment of the pre-tax-vs.-after-tax decision is dependent on a projection of future tax rates. But no matter how optimistic or
In any discussion regarding the financial issues that face the American government, one of the default responses is finding ways to increase income tax revenues.
What’s the biggest threat to your retirement? Inflation? A stock market crash? Taxes? It’s probably your health. More than any other issue, poor physical health
The formal definition of a legacy is either: “a gift by will, especially of money or other personal property” or “something transmitted by or received
While much of the discussion regarding indexed annuities involves their accumulation potential, one of the principal reasons for purchasing an annuity is the ability to
Today’s saver/investor has a vast assortment of financial products for accumulation. However, this array of options can be distilled into three categories. Fig. 1 provides
